Iveco And Its Dealer Italcar Open New Facilities In Tunisia

Iveco and one of its authorized dealers in Tunisia, Italcar, inaugurated their new 3S premises in M’saken, on the east coast of Tunisia, realized by the sub-dealer Bassem Auto Services.

The new 3S premises provide for vehicle sales, service, and spare parts sales, and spans 2,000 m². It includes a mechanical workshop and a second workshop dedicated to bodywork and painting with a surface area of 1500 m². Also on the site are offices and, on the first floor, a modern showroom.

Kaïs Krima, Managing Director of Italcar, commented: "We chose to work with and place our trust in our local partner Bassem Auto Services, in light of the professionalism that the company demonstrates and the proven success that it has already had on the market, above all within the region in the automotive sector. More specifically, we worked together to create a plan for expanding the business, with a view to setting ourselves apart from the competition by offering new tools and an excellent after-sales service."

Sami Zahouani, Owner and Manager of Bassem Auto Services, added: "We decided to make such a significant investment today because we believe that Tunisia is capable of overcoming all the economic and health-related challenges that we currently face.”

Fabio De Serafini, Iveco Africa & Middle East Business Director, stated: “The strong collaboration with our dealer Italcar in Tunisia is a long story of commitment and reliability in providing our customers with the best transport solution – always focusing on the 3S concept that means quality and excellent service. The goal of this new opening is to be close to our customers through a widespread network, serving them efficiently and meeting all their business needs.”

With the new, modern premises in M'saken, Bassem Auto Services, Italcar and Iveco aim to help their customers get the very best out of their vehicles and to protect their investment by delivering effective parts and after-sales services. The three partners share the values of long-term dedication to the environment and to their customers, and the goal of exceeding their expectations with quality equipment and service.